Just like keeping your oil changed in a car your vehicle needs to be properly cleaned and waxed once a month to keep your cars paint from chipping or being damaged by harsh materials on the snowy roads of Colorado. All of the salts used to keep ice and snow off the road can collect on the surface of your cars paint, and slowly over time they can eat away at your cars clear coat fading and damaging paint leading to crack chips and sun damage spots. Wax is like a protectent shell that protects your car from these and also gives your car a great shine.